
A broad creative studio building motion driven brand systems, UX experiences, and visual identities for brands that refuse to be ordinary.

Uxion Labz started in 2020 with a simple belief: most brands are static when they should be in motion. After years working inside agencies and watching great ideas get watered down by committees, John Irungu stepped out to build a studio that could operate differently; leaner, bolder, and closer to the work.
The name Uxion is a fusion of UX and union; a nod to the belief that great design is always a collaboration between craft and purpose, between the studio and the client, between aesthetics and results.
Aesthetics only matter when they serve a clear purpose.
-John Irungu, Founder
Today, Uxion Labz partners with brands across Africa and beyond, from early stage startups to established companies, delivering motion graphics, brand identities, UX systems, and web experiences that don't just look good, but actually move the needle.

Founder & Creative Director · Uxion Labz
John's career spans over five years across agency life and independent practice. He developed his craft working on campaigns, rebrands, and digital experiences for clients ranging from fintech startups to international NGOs. In 2020 he founded Uxion Labz — a studio built around his belief that motion is the future of brand communication.
His process is rooted in deep discovery: understanding a brand's personality, audience, and goals before a single pixel is designed. The result is work that feels inevitable rather than arbitrary — like it couldn't have looked any other way.
The principles that shape every project, every decision, every pixel.
Every creative decision is deliberate. We don't chase trends, we build systems that outlast them.
Animation isn't decoration. It's how we communicate hierarchy, emotion, and brand personality at a glance.
From a 6px icon to a full brand rollout, the same level of craft and rigour applies everywhere.
We partner deeply, think long term, and design assets that hold up years after the project wraps.

Founder & Creative Director
A motion-first creative with 5+ years leading brand systems, digital experiences, and visual identities for clients across three continents.

Lead UX Designer
Specialises in user research and interaction design, turning complex problems into intuitive digital experiences that feel effortless.

Motion Designer
Brings brands to life through animation and visual storytelling, crafting motion systems that communicate personality at a glance.